Our Story

 

I’m Poornima Prashanth from Ethnic Threads based in Sydney. I’m a HR professional and also a budding entrepreneur with interests in fashionable clothing. I’m a passionate Saree lover and fondly known as the “Saree Role Model” in the Australian Indian Sydney community. I share high passion for different type of sarees and draping style such as modern, traditional, elegance, sexy, stylish etc. depending on the occasion the Saree that needs to be worn. 

Ethnic Threads was established in the year 2014 for the love of ethnic wear to cater to the needs of people in India and UAE customizing every design based on their choice and expectations. 

Ethnic Threads was launched in Australia in August 2018 to induce and bring exciting styling to the Indo-Australian community and also at the same time support the small scale weavers who were struggling for their identity despite the best quality products. And since then, Ethnic Threads has been a big hit among Saree lovers taking the brand to be one of the favorite within a short period of time for the contemporary styling, quality and sheer elegance.